November will see the launch of what is easily the biggest video game release of all time, and maybe the biggest entertainment release full stop, when “Grand Theft Auto VI” hits shelves.
Or hits the PlayStations of those of us who pre-ordered it (*raises hand*).
The game takes place largely in “Vice City,” a fictionalized version of Miami, and it looks like the Miami Heat are getting in on the promotion.
CLICK HERE FOR MORE OUTKICK SPORTS COVERAGE
The team announced on Friday that they will debut their new “Vice City” jerseys on November 18 against the Milwaukee Bucks (which is a notable matchup for another reason), the night before GTA VI’s big November 19 release.
According to the team’s website, the Heat’s new duds will be “new, completely reimagined” getups for the occasion.
The video also shows the roof of the Kaseya Center, which has a big “Welcome to Vice City” sign with the game’s Roman numeral “VI” logo next to it.
That night, the team will use a special “Vice City” court, and, as is the case for any good promotional endeavor, there’s plenty of merch to be had.
As far as I can remember, there has never been a sports/video game tie-in like this, at least for a non-sports game.
NBA PLAYER PREDICTS AMERICAN ATHLETES’ PERFORMANCES WILL DIP IN NOVEMBER WHILE THEY PLAY GTA
This isn’t going to just be a video game release. It’s going to transcend a whole bunch of different pop-cultural avenues, and here’s one of them.
Good luck escaping the “Grand Theft Auto VI” barrage that we’re going to face for the next couple of months.
Personally, I’m all about it. Like a lot of folks, I’ve been waiting for this thing to come out for well over a decade. It’s going to be wild to finally dig into it.
Now, if they could just get to work on a sequel to “LA Noire,” that would be greatly appreciated.
The Fox News Channel (FNC), often referred to as Fox News, is an American multinational conservative news and political commentary television channel and website based in New York City. Owned by the Fox News Media subsidiary of Fox Corporation, as of 2022, it is the most-watched cable news network in the United States, and as of 2023, it generates approximately 70% of its parent company's pre-tax profit. The channel broadcasts primarily from studios at 1211 Avenue of the Americas in Midtown Manhattan. Fox News provides service to 86 countries and territories, with international broadcasts featuring Fox Extra segments during advertising breaks.
Last updated from